Cold calling is a popular and viable option among many methods to engage potential customers. However, cold calling isn’t necessarily what many think of it as. The practice has evolved in the last few ...

How many times have you called a company and the agent who answers sounds robotic? Chances are that the agent is reading off a call script. You are unlikely to get quality service from that agent or ...

My youngest daughter, Madeline, recently took a job working for Hibooks, a start-up competitor to Audible that’s using the Netflix model to build a following. She’s in customer service (no better ...