We’re now living in a time where users expect as much functionality, reliability and flexibility from Web apps as desktop programs. All our data is slowly but surely moving into the cloud, and ...

Kohavi and colleagues Alex Deng (Microsoft), Roger Longbotham (an ex-Microsoft employee who now teaches at China’s Southwest Jiaotong University), and Ya Xu (LinkedIn, but a former Microsoft employee) ...

What if the most time-consuming, error-prone aspect of web development could be transformed into a seamless, automated process? For years, developers have wrestled with the challenges of ...

A/B testing (split testing) is the process of setting up two versions of one page, and testing which page outperforms the other. Here's how to do it right. Did you know that you can test certain ...

The number of websites that use blockchain technology is growing in perfect agreement with the technology's popularity. Testing a blockchain-based website, on the other hand, may vary from testing a ...

A breakdown of the full process we use to test web hosting services for our reviews and best-of lists. Dianna Gunn built her first WordPress website in 2008. Since then, she's poured thousands of ...

Learn how A/B testing and multivariate testing impact SEO and 8 tips to improve your tests and processes to maximize your site's SEO performance. To be successful in SEO, we need to have an ...