Forbes contributors publish independent expert analyses and insights. Kathy Caprino, M.A. covers careers, leadership and personal growth. In his new book out this month, This Is Strategy: Make Better ...

Alignment is not just a leadership obligation. It is a relief. For leaders, for employees, and for the business. When culture ...

Learn how to create a plan that outlines the vision, goals, and actionable steps to guide the development and launch of a product. A product strategy is the road map for a product. It encompasses the ...

Current political and economic issues succinctly explained. In Washington and other capitals, the term “strategic” is the salt that makes policy proposals appetizing. A dash here and there can be ...

Hint: remember to include your non-customers in your market research. Blue ocean strategy is a landmark business idea – first introduced in 2004 in an HBR article. But its co-creator Renée Mauborgne, ...